An Expert Event Planner

Here we are last Sunday, right in the middle of the ballroom at the Villa Ragusa, in Campbell.

We’re entertaining about 350 moms at the “Las Madres” annual luncheon, and the ladies enjoyed an exciting afternoon. This wonderful organization provides mutual support for families in Santa Clara County. Left to right, the band is Gary Milliken, me, and Andy Norblin. Thank you to Linda Ozaki, of Wink Photography, for the terrific photos.

Special thanks to Liz Guthrie for including us in the festivities. Afterwards she told me, “You and your band were fabulous! It was the perfect sound for our Ladies' Tea. All the women have been raving about you, and I was so happy to be able to provide such wonderful entertainment at this special event. Thank You Thank You Thank You!”

Let me return the compliment. Liz is remarkable — a busy mom herself, a tireless blogger about weddings, and an expert event planner. Just from what I saw, her very long list of details included dreaming up the theme, sketching the layout, and arranging the facility, menu, vendors & silent auction items, furniture, centerpieces, volunteers, invitations & program, and marketing & publicity. Among the things no one saw was her forming teams & delegating responsibilities, rejecting ideas that wouldn’t work, and preparing for all the last-minute problems that might have come up. And once she finally had all the ducks in a row, she saw to it all the items were completed perfectly and on schedule, and then she acted as “Mistress of Ceremonies”.

What a job! One mark of a pro is the effortless way she brought it all together last Sunday, gave all her guests a memorable afternoon, and made it look SO EASY. Now, I work with event planners all the time. They range from so-so to fabulous, and although this was the first time Liz and I worked together, I feel she’s among the best.

Events vary all over the place, and so do event planners. Events can be large or small, elaborate or simple, formal or casual, “once-in-a-lifetime” or “just like last week’s”. Some event planners do a fine job with a wide variety of projects, and other tend to specialize and become experts — for example in corporate meetings & receptions, benefits for non-profit groups, conventions, banquets, hayrides & barbeques, health fairs, high school & college reunions, and of course, weddings.

Here’s my point: Especially these days, I’m seeing people doing much of their event planning themselves, and this can be wonderful for some, but a terrible idea for others — particularly for someone who wants to be a guest at her own party. Watching a trained, experienced person like Liz in action can mislead us to imagine that planning is all very easy. But believe me, whenever the occasion requires the sure hand of an expert, professional event planner, nothing less will do.

By the way, will you be celebrating a significant event soon? Throw a party and include us. And you just might want to call an event planner, too. Friends talking about their wedding? Please recommend us. Today I’m talking with people hosting parties for St Patrick’s Day and Easter Sunday. If you’ll have a soiree on one of these days, or on any day in between, now’s a good time to arrange the details, including the music.

Have a question? We’ll have the answer. Call us at 408-245-9120. You’ll love what we do. We’re easy to work with, so let our experience help your celebration.

In the meantime, please catch us at a few public events coming up. On Sunday, March 15, we’ll create an upbeat, romantic atmosphere in the “Wedding Faire” at the Toll House Hotel, in Los Gatos. On Friday, April 3, we’ll be entertaining at the Computer History Museum, in Mountain View, during cocktails at a reception and art auction to benefit the Alzheimers Association. Please visit MagnoliaJazz.com for details, and I hope to see you soon.

What do you think about all this? I’d love your opinions and comments.